It’s not just you who goes through a performance review. The product of your hard work, your website can also be subject to assessments such as page views, impressions and click-through rates. It is subject to measurement of such features to understand how well it is performing and what could be done to improve it.
For example…
Google Analytics is a tool that helps you keep track of your website’s performance. You simply insert a piece of Google-provided code into your website’s code and it takes care of measuring common features like counting the number of visitors and also features like whether users are sharing their content on social media, going through the full process of browsing products, adding to cart and completing the purchase. You can set up reporting to ensure you’re on top of any trends or address any concerns with your website’s performance as soon as they happen.