Sometimes people give advice but don’t actually give practical details of how to implement it. An actionable narrative on the other hand means information is given that provides practical steps on how to make something work or implement it.
For example…
When Lia approaches a marketing consultant to get information about how to promote her health drink to young adults, the consultant suggests actionable narratives in the form of a blog post. The blog post he says should contain tips such as choosing a healthy snack like nuts to along with the health drink to satisfy middle of the afternoon hunger pains. For another post, the suggestion is how to plan a healthy picnic including ingredients like cheese, whole wheat crackers and a health drink. The actionable narrative within the blogs will help people achieve a more balanced diet while promoting Lia’s drink.
